Online v The High Street
I buy an awful lot of things that I need online. I am not ashamed of it. I know I am not always helping the small high street retailer, but online is convenient for me and where possible I try to buy from independent stores online.
Not everything I buy is online though. Clothes for example I will buy in a shop because it is simpler to feel the fabric quality, try things on etc. Although I can get bored very easily in a shop.
Whilst it is always nice to have a package arrive I don’t get that psychological warm feeling having bought something online as I do in the high street.
Is it just me that has this feeling that when you walk down the high street with your new purchase in hand you feel like a warm glow inside of you.
Now I must stress this is normally when I have bought something for myself and not the fruit and veg from the supermarket.
I think anyone reading this will know what I mean. Psychologically making the purchase on the high street makes you feel better but online is often 10 times more convenient. Get what I mean or am I on my own on this one?
When I read many tech sites, especially smaller sites but even some of the big news sites I wonder where they got their story from.
Most will have a source, others will not because it is obvious that it is content or news that they have generated themselves…i.e a guide on how to do something, their opinions etc.
However some have no source on what can big quite big or breaking stories and this winds me up because I do not trust the story so much. Every story starts somewhere but at some point there will be a source.
How many of you see sites failing to source their stories and get annoyed?
Image Source: Screen Capture from www.theverge.com
Press always mislead you just to get traffic
I know there is an acute need to get readers to view content on many mainstream websites, but some article titles really take the mick in terms of what the title suggest and what the article is actually about.
It is all about the headline to capture the reader and it works. They view the page read the article and get the message, but probably not the one the headline suggested. So the writer has got their views and that is great but they may too have many unsatisfied readers as a result, so what’s more important?
Initially it has to be the views because that is what keeps the writers in a job helps bring in advertising revenue etc.
However the longer terms affect is that too many of these types of articles sends the readers away because they feel cheated or mislead by the content.
I think I have zoned myself out now from which sites I have been to and do this or which ones do it more regularly but it does annoy me when i click on something because I feel its a good story only to read it and find it is at best loosely connected.
I have bought countless items off of Amazon and keep going back.
The consumer part of me loves their model, as does the business part of me for the exception of how they can so easily put others out of business, but that is another story!!
I recently ordered two items off of Amazon and chose the ‘Free Super Saver Delivery’ which takes 3-5 days. I was not in any rush for the items, but for the first time I was disappointed with this service.
More and more websites I visit are offering FREE UK delivery for a whole range of items be it a birthday card through to your new sofa. I can’t knock it, it is brilliant and you are without doubt drawn to a site that offers free postage, even though that delivery cost has just been absorbed/included in the product price.
It does seem though that the UK expects, not would like, but expects FREE delivery often, next day delivery and I have an issue with this.
At some point you are paying for the ‘FREE’ delivery because believe it or not there is no magical service that delivers things for FREE.