Update the record books, the Samsung Galaxy S III is here.

Quite frankly the PR around the Samsung Galaxy S III is becoming darn right ridiculous.

BGR reported that the Galaxy S III has smashed the pre-order records in the UK. Now in BGR’s defence they quote Vodafone in that it is their pre-orders have been the highest ever, BUT this does not excuse the stupid discussion that is going on around the web.

Yes, the Galaxy S III will be big, yes it will probably be one of the biggest selling smartphones of all time.

HOWEVER smashing pre-order records is just ridiculous.  Each retailer will have a best selling device and the S3 may exceed this thus setting a new record for them and it is apparent that this is the case for Vodafone.

There is a distinct lack of numbers, Vodafone do not quote pre-order quantity or anything to even compare it to.  For example the last record pre-order device.

The title of the article reads ‘ Samsung’s Galaxy S III smashes preorder records in UK’…a bit misleading.

From my knowledge it would be very hard to tell is the S3 is indeed the most pre-ordered phone in the UK or globally as there is no data collected.

It could easily be that a corporate ordered 15,000 devices of a particular brand of smartphone before it was commercially available as they tested pre-production samples.  This information would not have been made public.  So whatever the figures to suggest the S3 might not be such a record breaking phone.

There is the fact too that is it a bit of a PR stunt by Vodafone.  Create interest in a product, it wouldn’t be the first time. The more people talk about it the more they order it.

Maybe I am just being pedantic over it and I should move on…